Communication Design

Program Overview

The B.Des in Communication Design at Dr. D.Y. Patil University, Ambi, prepares students for the evolving world of visual storytelling, digital media, and design thinking. With a curriculum that blends creativity, technology, and problem-solving, students learn to create meaningful, immersive experiences that influence perception and behavior. The course starts with a common foundation across design disciplines and later branches into four industry-relevant specialisations—Filmmaking, Animation, Graphic Design, and UI/UX Design—empowering learners to build strong, career-aligned portfolios.

  • Duration: 4 years
Fee Structure

Annual Fee: ₹2,50,000/- per year ( (Applicable to all Bachelor of Design streams)
Application Fee: INR 1000/-

B.DES PROGRAM DETAILS
Program Eligibility Entrance Exam Fees
B.Des - Industrial Design Passed 10+2 examination.
Minimum 45% (40% reserved category).
OR Passed D.Voc.
UCEED, NID DAT, NIFT,
MAH-AAC-CET, PERA, CUET
₹ 2,50,000
B.Des - Interior Space and Furniture Design Same as above Same as above ₹ 2,50,000
B.Des - Communication Design - Animation & VFX Same as above Same as above ₹ 2,50,000
B.Des - Communication Design - Visual Communication Same as above Same as above ₹ 2,50,000
B.Des - Communication Design - UI/UX Same as above Same as above ₹ 2,50,000

Eligibility Criteria

12th Standard Pass or Equivalent in any stream from a recognized board. Creative aptitude and interest in design preferred.

  • Nationality:

    Only Indian Nationals are eligible to apply.

  • Academic Requirements:

    Candidates must have passed the Higher Secondary Certificate (HSC) examination or its equivalent with English as a compulsory subject, securing a minimum of 45% marks (40% for backward class categories and persons with disabilities from Maharashtra State).
    OR
    Candidates with a Diploma in Engineering and Technology must have secured a minimum of 45% marks (40% for backward class categories and persons with disabilities from Maharashtra State).

  • Additional Qualifications:

    Significant achievements in co-curricular and extra-curricular activities are highly valued, with additional consideration given to those who perform well in the D.Y. Patil University-conducted written test.

  • Entrance Exam:

    Qualification in UCEED/NID or an equivalent examination is required.

Program Highlights
Career Opportunities
  • Animation & VFX:

    2D & 3D Animator
    Motion Graphics Designer
    Modelling & Texturing Artist
    Rigging Artist
    Lighting & Environment Designer
    Character & Layout Designer
    VFX Artist
    Look Development & Grooming Artist

  • UI/UX Design:

    UX Researcher
    UI Designer / UX Designer
    Interaction Designer
    Visual Designer (Apps & Web)
    Information Architect
    UX Writer
    Mobile Experience Designer
    Product Interface Designer

  • Visual Communication:

    Graphic Designer
    Brand Identity Designer
    Art Director
    Illustrator
    Editorial Designer
    Packaging Designer
    Typography Designer
    Marketing & Digital Media Designer

Syllabus
  • Design Studio - I
  • Fundamental of Design - I
  • History of Art & Design - I
  • Geometrical Construction - I
  • Basic Material & Methods
  • Origami*
  • Photography*
  • Communication Skills*
  • Design Studio - II
  • Fundamental of Design - II
  • History of Art & Design - II
  • Geometrical Construction - II
  • Introduction to Ergonomics
  • Visualisation Techniques*
  • Material Exploration*
  • Industry Visit
  • Form Studies-I (Aesthetics, Identity & Expressions)"
  • Design Studio-III (Retail Experience Design)"
  • Representation skill & Techniques
  • Introduction to Semiotics
  • Design Construction Management
  • History of World Interiors
  • Human Factor in Design
  • Print making*
  • Sustainable Material in Design*
  • Music And Space*
  • Street Furniture*
  • Summer Project
  • Design Studio IV (Health & Wellness Spaces)
  • CAD Fundamentals for Design
  • Materials, Processes & Construction Technology
  • Interior Services-I
  • Interior Environmental Control
  • Furniture Design - I
  • Lighting Design Principles & Applications*
  • Siporex Carving*
  • Bamboo material*
  • Industrial Expo/Visit
  • Design Studio-V (Commercial Design​)
  • Furniture Design-II​
  • Estimation, Costing & Specification Writing-I​
  • System Design-I​
  • Interior Services-II​
  • Professional Practice-I​
  • Technical Presentation-II
  • Information Graphics & visualization*
  • Modern Material Exploration*
  • Facade Design*
  • Wayfinding & Signage Design*
  • Summer Project​
  • Design Studio VI – Institutional Design
  • Furniture Design - III
  • Landscape Design
  • Interior Services - III
  • Professional Practice - I​I
  • Technical Presentation - II​I
  • Portfolio Design & Development
  • Development of professional Strategies*
  • Graphic Visuals & Interior*
  • Universal Design*
  • Design For Special Needs*
  • Industrial Expo/Visit
  • Industrial Training
  • Design Studio-VII (Self Initiated Design Project)
  • Design Research (Patents/Seminar/Research Paper)
  • Design Studio VIII ,Thesis Project Work
  • Design Research Seminar
  • Design Degree Show